SEO Tips to Get Your Digital Products Found Online

Selling digital products like eBooks, templates, or cliparts is exciting—but how do you make sure people can actually find them? That’s where SEO (Search Engine Optimization) comes in. Don’t worry, it’s not as complicated as it sounds! Let’s break it down in simple steps:

1. Use the Right Keywords

Think about what your potential customers might type in Google when searching for products like yours. Use tools like Google Keyword Planner or Ubersuggest to find popular keywords. Then, sprinkle these keywords naturally in:

Product titles
Product descriptions
Image alt texts
Your blog posts

Example: Instead of naming your product “Summer Template Pack”, try “Editable Summer Invitation Template Pack – Canva & PDF”.

2. Write Compelling Product Descriptions

Don’t just list features—describe the benefits! Tell visitors how your digital product solves a problem or saves them time. Use keywords, but keep it natural and friendly.

3. Optimize Your Images

Since you’re selling digital products, images are key. Make sure:

File names are descriptive (e.g., printable-floral-wall-art.jpg instead of image123.jpg).
Add keywords in the image alt text so Google knows what the image is about.
Compress images so they load fast (Google loves fast sites!).

4. Create Helpful Blog Content

Blogging is a powerful way to bring more visitors to your site. Write posts that answer questions or provide tips related to your products.

Examples:

“How to Use Printable Planners to Organize Your Week”
“Top 10 Clipart Trends for Creators”

Link to your products naturally within your posts!

5. Get Backlinks

When other websites link to your site, Google sees it as a “thumbs up.” You can:

Guest post on relevant blogs
Collaborate with influencers or creators
Join online communities and share helpful content (without spamming!)

6. Make Your Website Mobile-Friendly

Most shoppers browse on their phones. Make sure your site is easy to navigate and loads well on mobile devices. Google ranks mobile-friendly sites higher!

7. Use SEO-Friendly URLs

Keep your product and page URLs short and keyword-rich. Example:
dgtally.com/product/printable-calendar-2025
instead of
dgtally.com/product?id=12345abc.

SEO isn’t a one-time thing—it’s an ongoing effort. But by following these simple tips, you’ll increase your chances of getting your digital products seen by the right people!